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Kia Halo activation for the 2020 Australia Open

Meet the Kia Halo. An immersive representation of the new Kia brand ethos, Movement that Inspires, the curvaceous, 360-degree, bespoke structure, sitting at 17m wide and 8m in height, features multiple global and Australian first experiential innovations.

Take a look behind the scenes to see how we brought this unique activation to life.

The fluid motion pin field we built for Streaker is making another appearance after it’s debut at the Australian Open. Now being incorporated into the Kia EV6 VIVID display down at Darling Harbour. 280 individually motorised pins, running on custom controllers, animated in 3DSMax then sent as sACN out to the pin field.


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